Hi, I’m James Molloy.
Customer service reps usually mispronounce my last name “Molly.”
I have an MFA from the Iowa Writers’ Workshop, where I worked with extraordinary writers, taught fiction and rhetoric, and received a couple of fellowships.
Teaching-Writing Fellowship, 2012-13
Whited Fellowship, 2013-14
(The Workshop’s in there somewhere.)
After Iowa, I was head of copy at Blue Apron, where I was tasked with defining an entirely new category: mealkits.
(Yes, that’s Rihanna studying our ramen ad.)
I was also Blue Apron’s senior content strategist. During my tenure, we nabbed a few awards.
IACP Award for Best Podcast, 2018
IACP Award for Best Cookbook, 2018
James Beard Award Nomination for Best Podcast, 2018
(Airbnb: just one of the great partners I got to work with. Some others: Chrissy Teigen, Whole30, and Bob’s Burgers.)
Next I was head of content at Tend, where I made going to the dentist an experience you actually look forward to.
I was integral to building the brand, which was repeatedly recognized for the mouths it made healthier and the people it made happier.
FastCo Innovation by Design Awards, 2021
Red Dot Award, 2020
ADC Design Award, 2020
Brand New’s Best of Awards, 2020
(Shout-out to giraffes only having bottom teeth.)
While I came up through the copy side of creative (everyone starts somewhere), I’m deeply involved in design.
CPG brand strategy: “The magic of oral health happens at home.”
Artwork for “Weed: How Bad Is It?” in the Gargler, our digital magazine devoted to oral health.
UX on the Tend app, Smart Mouth.